A Sonoma County native, Rachel Nichols is a journalist turned marketing and media specialist with a passion for creative storytelling and helping businesses create targeted messaging to cultivate lasting connections. With a love for content creation, creative storytelling and the wine country lifestyle, Rachel joined Tim Little & Associates as Marketing Manager.
She began her professional career working for a highly coveted monthly wine trade magazine in 2006, where she developed her professional journalism skills and learned about the fun and lively wine business in Northern California. Most recently as Managing Editor of the wine media company, Rachel was responsible for overseeing daily operations of both the monthly print publication and the daily news website. She also has a hand in marketing the company's several wine trade focused events. Alongside her time as Managing Editor for the wine publication, Rachel ran successful social marketing programs for wineries and other local businesses.
Rachel graduated with a BA in Communications, with a double emphasis in Journalism and Public Relations, from Sonoma State University. In her free time, you will find Rachel practicing yoga, hiking on many of the amazing trails the Bay Area has to offer and sipping on a glass of Rosè while watching one of our epic Sonoma County sunsets.